How is iControl different?
First and foremost, iControl provides its retail clients with a centralized hub where critical trading information from the entire supply chain and the retailer reside together, in one simple-to-use database, providing one version of the truth.
Included in DataTrue® are mission critical data that is often missing or incomplete today in the DSD world, such as item file and pricebook synchronization (DataPerfect® by iControl), Advanced Shipment Notices (ASN), apples to apples shrink analysis, and a rich platform of business intelligence that includes an extensive array of predictive analytics. Moreover, it provides suppliers access to POS information, including by mobile means to drivers, something that many suppliers lack today. With this information, the parties can make more informed decisions, in a more timely way, to drive sales and decrease inefficient use of inventory and resources.
But that alone isn't what makes iControl special.
The biggest difference between iControl and other providers is that our business is not our software. The biggest difference is that we put in place a team that stays with you from the moment you hire us until the end of time. Why? Because even brilliant software can't help you unless you are using it. And we are in the business of providing our customers with results, not fancy tools that'll gather dust.
In other words, when you hire iControl, it isn't just the software you get. You get actionable intelligence, from our performance specialists and analysts, who understand that we are deploying our software as the means, not the end.
iControl delivers full-service analytics and business intelligence, with the kind of expert, dedicated resources that will ensure you maximize results. We realize that shifting into a fully-integrated collaborative environment is a major shift for many organizations, however overwhelming the evidence supporting such a move. We'll match your commitment by giving you the kind of focused attention and support that any organization that is navigating uncharted waters needs in order to maximize success!
What Kind of Outcome can an iControl CBI Partners Expect?
The kind of gains CBI partners can expect are profound! The recently released Promotion Collaboration Survey performed by Trade Promotion Management Association in partnership with Booz Allen Hamilton and DemandTec, included these eye-opening findings:
100% of collaborative retailers reported "more effective promotions"
83% reported "more effective and efficient planning"
75% reported "revenue growth"
58% reported "reduced out of stock"
But retailers weren't the only beneficiaries. The supply chain partners also reported great results:
68% of collaborative supply chain partners reported "more effective and efficient planning"
63% reported "improvements in new product introductions" (versus 9% by less collaborative companies!)
53% reported "revenue growth"